Technology for Growth
Sales & Marketing Technology
The right CRM, campaign tools and reporting — set up, connected and supported by one Auckland IT partner.
- CRM set-up and support
- Connected campaign and email tools
- Clear pipeline reporting
- Built around Microsoft 365
Sales and marketing technology is the CRM, campaign tooling and reporting that turns enquiries into customers — Solution Squad sets it up, connects it and supports it for New Zealand businesses from our Auckland base. Winning new business takes more than effort; it takes systems. We put the right ones in place: a CRM your team actually uses, campaign tools that talk to it, and dashboards that show what's working. And because it's all set up by your IT partner, it fits the way the rest of your business runs.
What's Included
What we deliver
CRM set-up and migration
We implement your CRM, migrate contact data from spreadsheets and old systems, and configure it around your sales process — then train your team to use it.
Email and campaign tooling
Marketing platforms for newsletters, campaigns and automated follow-ups, connected to your CRM so every send and reply is tracked against the right contact.
Reporting and analytics
Dashboards that show your pipeline, campaign performance and where enquiries come from, so decisions rest on data rather than gut feel.
Integration and automation
We connect your website, forms, CRM, Microsoft 365 and phone system, and automate the busywork — lead routing, reminders and data entry.
Customer data, kept safe
Access controls, backups and sensible security around your customer database, so the information that wins you work stays protected.
Support that stays
Office-hours help Monday to Friday, and 24/7 support for managed services clients, so your sales tools never become a dead end.
Sales and marketing run on technology
Most sales and marketing problems we see are really technology problems. Contacts live in spreadsheets and inboxes. Follow-ups depend on memory. Campaign results sit in one tool while sales activity sits in another, so nobody can see the full picture.
We fix the plumbing. As an IT partner, we set up and connect the systems your revenue depends on — CRM, email and campaign platforms, web forms and the reporting that ties it all together. Your data ends up in one place, your team works from one view of every customer, and your marketing spend becomes something you can measure. When you're ready to put budget behind campaigns, our digital marketing services run on the same connected stack.
An IT partner, not another agency
Solution Squad has supported New Zealand businesses since 2019 from our base in East Tāmaki, Auckland. We're a Microsoft Partner and Cloud Solution Provider and a One NZ Partner, so the sales and marketing tools we recommend sit comfortably alongside the Microsoft 365, connectivity and security services many of our clients already run with us.
That matters day to day. When your CRM needs to talk to Outlook, your web forms need to reach the right inbox, or a new starter needs access on their first morning, one call sorts it. We customise every solution to the way your business works, and we keep an eye on running costs — the goal is a stack your team uses, not a stack of licences you pay for and forget.
From first enquiry to repeat customer
Good sales and marketing technology follows the customer journey. Enquiries from your website, phone lines and campaigns land in your CRM automatically, with nothing lost in an inbox. Your team sees the history behind every conversation, so follow-ups are personal and on time. Dashboards show which campaigns bring in work and which just bring in noise.
If that journey isn't mapped yet, that's where we start. We look at how enquiries reach you today, where they stall, and which tools — new or ones you already pay for — will close the gaps. And if the pipeline itself needs filling, our B2B sales support and telemarketing team generate the enquiries this technology is built to capture.
FAQs
Frequently asked questions
What sales and marketing systems do you work with?
Solution Squad works across mainstream CRM, email marketing and analytics platforms, and as a Microsoft Partner and Cloud Solution Provider we integrate closely with Microsoft 365. If you already have tools in place, we'll usually work with what you've got and connect it properly before recommending anything new.
We bought a CRM but nobody uses it. Can you help?
Yes — an unused CRM is one of the most common problems we see. We simplify the set-up around your actual sales process, tidy the data, connect the CRM to email and calendars so records fill themselves in, and train your team on the parts they genuinely need.
Can you connect our website enquiries to our CRM?
Yes. We connect website enquiry forms, email enquiries and phone leads to your CRM so every lead is captured and nothing sits unanswered in an inbox. Because Solution Squad also builds and hosts websites, we can look after both ends of that connection and keep it working as your site changes.
Do you run marketing campaigns, or just set up the technology?
Both. This page covers the technology side — CRM, campaign tooling, analytics and integration. Our digital marketing and telemarketing teams run the campaigns themselves, and our website team builds the pages those campaigns land on. The technology and the campaigns work best when one partner looks after both.
How much does sales and marketing technology cost in NZ?
The cost of sales and marketing technology depends on the tools you choose and how much set-up, migration and training you need. We scope the work up front so you know the price before anything starts, our online shop shows NZD pricing, and we look for savings in subscriptions you already pay for.
Do you support the systems after they're set up?
Yes. Solution Squad supports the systems we set up. Our Auckland team is available Monday to Friday, 8:30am to 5:30pm, on 0800 900 777 or 09 302 7771, and managed services clients get 24/7 support. You can also email info@solutionsquad.co.nz, so your team always has someone to call.
Where are you based, and who do you work with?
Solution Squad is based at 30B Allens Road, East Tāmaki, Auckland, and we've supported New Zealand businesses since 2019. Most of our sales and marketing technology work is for small and mid-sized businesses that want one partner across their IT, connectivity and the tools their teams sell with.
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Ready to talk about sales & marketing?
Book a free, no-obligation consultation — we'll review your setup and give you clear, practical recommendations.
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0800 900 777